ZICA Prayagraj | Pratapgarh | India | Kaushambi | Mirzapur

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Professional Programme in Digital Design & Marketing

Build Creative Design & Performance Marketing Skills for the Digital Industry

🎬 100% Practical Training
🖥 Industry Software Exposure
💼 Placement Assistance
⏳ Course Duration: 36 Months
📚 Theory Classes: 3 Days / Week
🛠 Practical Lab: 3 Days / Week
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Program Structure

Digital Design (6 Months)

  • Principles of design
  • Colour theory
  • Digital illustrations – I
  • Computer graphics
  • Video & audio editing

Software: Illustrator, Photoshop, Premiere, Audition

Digital Marketing (6 Months)

  • Digital illustrations – II
  • Introduction to digital marketing
  • Social media marketing & platforms
  • Website & Google Suite
  • Analytics & tracking
  • Search & paid advertising
  • Advanced advertising
  • Email, automation & CRO
  • Specialised marketing channels
  • Business strategy & planning
  • Advanced content & optimisation
  • Project & portfolio development

Software: CorelDRAW, Google Suite, Microsoft Clarity, HubSpot CRM

Emerging Student Profile

Students emerge as multi-skilled digital professionals with expertise in creative design and performance marketing. They master branding, advertising strategy, analytics, automation and content optimisation using industry-leading tools.

They are trained to manage digital campaigns, social media marketing, paid ads, content strategy and online business growth for brands, startups and agencies.

  • Creative design & digital marketing portfolio
  • Paid ads & analytics expertise
  • Automation & CRM handling
  • Placement & career guidance

Career Opportunities

Digital Marketing Executive Social Media Manager Performance Marketer SEO / SEM Specialist Creative Designer Content Marketing Executive